Is it good or Bad?

One day we will live differently. I mean truly differently. Our expectations will be answered before we think of them and it will be the death of advertising.

Someone once said "Advertising answers that question before it has been asked"

One day something else will answer that question and that day will be the end of traditional Comms.

I relish the challenge.

Sometimes I am a little Slow

Many people I know do mock me on the lack of up take I can have... I call it contextual change or lack of. I am a big believer that people interact in the formats and capacities that sit within their life. And for that reason I am slightly happy as well as extremely sad that I am not completely taken by twitter...

As I recently said; give it 6 months and I will find it a place in my day to day. But for now, I am just happy with what I use.

Enjoy the below, I did.









Let me officially introduce you to YAWN. One day I will explain it.