Now that’s what I call beer:

It’s the age-old ad trick of sex sells, this just happens to be a nice adaptation of it. We all
(lads that is) I’m sure remember the first time you went to a French market at about 13 years old; French bangers and pens with women on them that strip when you turn it upside down, defiantly one of the highlights of my time in lower school. I never thought that I would see a beer bottle that did the same thing. Skinny Blonde is an Australian beer, which has female mascots on the bottles. When the bottle changes temperature as you hold it, the lovely ladies lose their tops.

They also have a nice but simple site that offers the same service as the bottles. Some would say this is crude, and unnecessary, I like it. Only problem, it will be a defiantly hit from the start but will it last? I’m not sure, although in these testing times it might be a nice, light hearted edition to going out for a beer.

What will see them through to fully adoption lies in their follow up, they have something potentially good but also a potential fad.

We will just have to see.

Why can't we all work on things like this

Well... We all know sex sells, the most recent and prominent in my mind, was Kylie on a velvet bucking bronco (god that was good). Kylie on a bronco... sorry!

This is a very interesting connection to the old school style, but it's that Friday night feeling (or at least now it is!) and, I'm liking it! Lets hope that over the next year I miraculously become at home in the shoes of a producer and jobs like this just get thrown at me (sorry stepped into dream world for a second...)



Well I thought, at the very least it was a good thing to start the weekend with.

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